Playbook · partnerships · Half a day · easy
Get featured in a niche newsletter
One mention in the newsletter your buyer trusts can bring your first ten users.
When to use it
Your buyer reads a curated newsletter (tools, jobs, industry news) that features products or resources.
Steps
- List the newsletters your buyers mention, plus those that curate tools in your niche.
- Read two issues of each and note the section where you could fit.
- Send the editor a short note with something useful to their readers: a free resource, data, or a reader-only offer.
- Offer a swap if you have your own audience, however small.
Template
Hi [editor], your [section] is great — [specific example]. Your readers might like [resource]: [one-line value]. Free, no signup [or: a reader-only offer]. Happy to write the blurb.
How to know it worked
Features secured and signups attributed with a dedicated link.
Common mistakes
- Asking for a feature with nothing for the readers.
- Paying for a big generic newsletter before testing a niche one.
FirstTen turns this playbook into a ready draft for your business, with the exact buyer and words from your own site.
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Built with open source on GitHub