Playbook · social · 30 minutes a day · easy
Join the post that is already getting attention
When a post about your buyer’s problem takes off, add the most useful comment under it.
When to use it
Your niche has active voices on LinkedIn or X whose posts regularly get hundreds of comments.
Steps
- Follow 20 people your buyers follow. Turn on notifications for the five most relevant.
- When one of them posts about your buyer’s problem, comment within the first hour.
- Add something new: a number, a short example, a counterpoint. No pitch.
- Make your profile headline say exactly who you help and how, so curious readers click through.
Template
[Agree/disagree in one line.] We saw this with [N] [buyers]: [specific observation]. What helped most was [concrete tip].
How to know it worked
Profile visits and connection requests from the buyer profile after each comment.
Common mistakes
- “Great post!” comments do nothing.
- Linking your product in the comment usually reduces reach.
FirstTen turns this playbook into a ready draft for your business, with the exact buyer and words from your own site.
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